Over the past decade, businesses and institutions with public-facing websites have increasingly turned to internet tracking technologies, such as cookies, pixels, and session replay tools, to optimize their websites and offer website visitors a more efficient and personalized experience, as well as monetize the data about website visits. With the rise of internet tracking came a nationwide surge in data privacy class action lawsuits. Initially, the class actions were based on common-law or…
By: Saul Ewing LLP
By: Saul Ewing LLP
