Serafina was conceived while Vittorio Assaf and Fabio Granato were traumatically lost at sea. Suffering from bitter cold, violent weather and severe hunger pains, the two stranded friends fantasized about creating the perfect pizza.

Using Fabio’s architectural genius to construct a revolutionary oven and Vittorio’s artistry in Neapolitan cuisine, the Serafina idea and brilliant partnership was born.

With an uncertain immediate future, they swore to open a restaurant serving the best pizza and pasta in the world if they were to survive the terrifying ordeal. In 1995, they fulfilled their promise by launching the very first Serafina.